According to @StockMKTNewz, MTY Food Group (TSX: MTY, OTC: MTYFF) — the owner of Cold Stone Creamery, Wetzel’s Pretzels, and Mr. Sub — has begun a strategic review that could include selling the company, as reported by Bloomberg. Source: Bloomberg. MTY’s ownership of Cold Stone Creamery via Kahala Brands and of Mr. Sub is disclosed in the company’s corporate materials, and the company acquired Wetzel’s Pretzels in 2023, confirming the brand portfolio cited. Source: MTY Food Group corporate disclosures. Event-driven traders should monitor MTY shares and options for deal-related volatility and potential rerating in line with franchisor M&A outcomes reported in comparable processes. Source: Bloomberg. For crypto traders, shifts in equity risk sentiment around major M&A headlines can spill over to digital assets, with research showing increased co-movement between Bitcoin and equities during risk-on and risk-off regimes. Source: International Monetary Fund.